What is Product Label Design?
Product label design is the process of creating a visual identity for a product. This includes developing a logo, color palette, typography, and imagery that communicates the purpose and values of the product. Product labels can be used to communicate product information.How to Design Product Labels
Don’t worry in this article we will talk about it and will learn how to design product labels.
You all have heard the phrase “Don’t judge a book by its cover”. But while purchasing a product the first thing you see is…..hmm….Let me guess….Product packaging and label design for custom auto lock boxes. This not only attracts customer attention but also gives a quick idea about your brand.
Every company used to work hard on its products so that people like them and purchase them but the most important thing is how to present them.
Here packaging label design for products plays a very important role for every company as this is the first thing that creates an image of your product. Let’s learn about how to design perfect product labels.
Top 10 Tips to Create an Ideal Product Label Design
Need help creating an ideal product label design? Look no further. Our top 10 tips will guide you step-by-step through the process, from picking the right material to considering print and finish options. Get started and create a product label design.
Tip:1 Prioritize Information:
Don’t keep a mindset of just creating an eye-catching design that will help to sell your products but will also provide a piece of vital information to your customer.
Try to prioritize the things you wanna add while doing creative product label design. Like tagline, product name, price, barcode, nutritional information, and business emblem. This should be there on your priority list.
Rest all other information will also come on your label but decide where and how it will display on your packaging.
Tip:2 Right Image Selection:
Through images and logo, your customer will get a quick idea about your products. A Properly designed image and logo give a brief idea about the product and also make the decision process easier for your customer.
Choose images and logos that convey the characteristics of your product (i.e) Think about a lollipop with a picture of red cherry on it, Now instantly you know what the flavor is.
So, try to make a link between your products and their peculiar so your customers can easily lookout for the things they want, need, or can relate to.
Tip:3 Proper Color Study:
When you create a product label the colors you choose are very important which shows how your product is received in the marketplace.
- Always utilize your brand colors (i.e) try to put your brand color into your product label which will help customers to identify your brand products and will also increase your brand recognition.
- Always try to use vibrant colors in your label like red and yellow it will help differentiate your brand and product label.
Tip:4 Customised Label Shapes:
Most brands use running shapes for their products like circles, squares, and rectangles but you should try the customized “DIE-CUT” shapes label. As this shows how deeply you care about your label design, brand, and products.
Tip:5 Fonts Usage in Product Label Design:
The most important thing for product labels. Always remember to limit the number of fonts you use. Don’t use more than 2 for a label as too many will dilute it and make it difficult for your customer to read. It should not be too large or too small, try to look for a balanced size. Try to make it readable and should also relate to your products and brand.
Tip:6 Material Selection for Product Labels Design:
Important because it is something unique, and eye-catching thing that will polish your label’s look and will add another dimension to your product. Don’t try with the ordinary white one should try to use different materials like foil, or brown kraft as this will play an important role for your product label and for your customer. You can also add texture and quality material which will engage your customers and show something new and innovative.
Tip:7 Keep it Simple Product Labels Design:
Most brands do this mistake as they used to overload their labels with too much content and design. It is important to avoid this overloading of too many texts and photos. As a messy label can create annoyance and confusion which will cause rejection of your product while purchasing, So, it is better to put your priorities which will attract the customer to buy your product (i.e) your brand, product name, taglines, and important information regarding products and brand which can convince your customer to buy the product.
Tip:8 Plan Consistency for Product Label Design:
If you are planning a product series in terms of varieties or anything. Make sure your design is consistent with the other product which you are going to launch in the market. It should not be the same but plan a sequence through which it will be easy for your customers to remember that the products are from the same brand.
Tip:9 Highlight Uniqueness Label Design for Product:
Every brand has its USP (unique selling point) which makes your product stand out in the market. You can use this USP in your creative product label design through graphics or text this will help your customer to understand it clearly. Most brands miss putting USP on their product label don’t become one of them try to make sure you put your USP and confidently you can showcase it.
Tip:10 Print Quality
Last but most important is to get the quality print of your label. As this makes a strong impression “First impression is the last impression”. You can try the visual presence of your product with high-quality cards. If you want a matte surface, gloss slick, or something coated. etc. Make sure you connect with a professional who can do it for you.
Why Need Product Label Design Ideas
Product labels are a key part of any product’s success. They help attract customers and create brand recognition. Learn the importance of product label design and get creative ideas to make your labels stand out from the competition.
What is Product Label Design Cost in India?
Looking for product label design costs in India? Get a custom, professional vape box packaging design from experienced professionals at an affordable cost. Our designers will create label designs that are unique, attractive, and ready to print.
Last words:
We hope you got the idea of why label design is important and how you can do it. As your product label design can change your sales graph. Always make sure you have followed all the important tips which is been required to design a creative product label, what are you waiting for Cross Graphic Ideas is just a call away. Give us a call now!