1. Responsive Web Design
Nowadays people have started browsing website via various devices such as mobile, tablet, laptop and much more. You need a mobile friendly and responsive website that can work on different devices and browsers easily.
2. Focus On Video
If an image says a lot about your brand, then video may work wonder. Homepage background videos can be very beneficial as they can tell a long story behind your services and products within few seconds. You need to have lots of videos on your website. There are lots of online stores that also have different videos for their different products or services. Video gives a clear idea about product and service. This is easy way to understand your service or product.
3. Storytelling That Is Interactive
You should have something interesting that can attract visitors. Your interactive storyline will surely compel visitors to come to your website and read it.
4. Content That Is Long-Form
Your website content plays very important role in turning visitors to your website to customer. You can post interactive and catchy content on your every web page. It helps visitors know how they can approach you. You can post detailed information about your products and services via website content.
5. Rich Animation
You should add animations such as hovers and gifts to make your site more attractive and engaging. You can introduce something unique and attractive that gives a more engaging experience than static graphics.
6. Digital First Branding
Your website should be user and SEO friendly. It should have proper navigation and anchor text. There should be a proper interlinking and heading text. You should have relevant images, text, videos, design and information about your product and services
7. Design That Is Simple
Your website design should be elegant and simple. Messy and over optimized site cannot impress the visitors. You should look for simple design for your website that can match with your business and a particular business theme. Messy and over optimized website with lots of images, banners and slides can be very unattractive. You should look for a sophisticated and clean website. It can improve navigation, simplicity and legibility. You should go with minimalist design and focus on user interface. Keep your website design simple and easy to understand.